Featured

Wind Tunnel with Dave Despain

Brian Mackey and Mackey Marketing Group featured on one of motorsport media's most respected programs.

Featured from the Archive
Champion the Cause
MMG
Champion the Cause
August 14, 2026
“My conversation with Jay Leno”
MMG
“My conversation with Jay Leno”
February 13, 2013
From the Archive
All Legacy MMG 25 posts
1 2 3
As read in both “Motorsport Sponsorship Marketing News” and Autoracing1.com — A How to: Treat ’em like Rock Stars!
Editorial
As read in both “Motorsport Sponsorship Marketing News” and Autoracing1.com — A How to: Treat ’em like Rock Stars!
I’ve read numerous articles over the past few days/weeks/months/years (pick one) about how INDYCAR needs to better promote their drivers...
Read → August 14, 2026
A “Top 10” — What racing is and what it isn’t.
History
A “Top 10” — What racing is and what it isn’t.
Motorsports.  From a marketing perspective: What it is: Racing is a marketing platform, a means to communicate a commercial message...
Read → August 14, 2026
Racing Ahead.
MMG
Racing Ahead.
Mackey Marketing Group has long developed a reputation as an advocate for leading edge marketing ideas within the arena of...
Read → August 14, 2026
“eyeballs, my foot!”
Editorial
“eyeballs, my foot!”
OK, here we go again.  Once again, I read some motor race marketing materials, I get them all the time. ...
Read → August 14, 2026
Sharp Curve Ahead
Editorial
Sharp Curve Ahead
It’s that time of year again.  You know, the changing fall colors, the cooling air, pumpkins and most of all,...
Read → August 14, 2026
This means war!
Legacy
This means war!
There is a mighty war going on.  And most of us don’t actually get to see it.  I’m not nearly...
Read → August 14, 2026
Bright ideas. Creative Vision. Enlightened Solutions.
Legacy
Bright ideas. Creative Vision. Enlightened Solutions.
Big ideas.  Creative Vision.  Enlightened Solutions.  It takes many levels of expertise to create the kind of motorsport marketing promotion...
Read → August 14, 2026
College Football: 1. ~~~~~~ Motor racing: 0.
History
College Football: 1. ~~~~~~ Motor racing: 0.
It happened last week.  Alabama vs. Ohio State in the Allstate Sugar Bowl.  In my mind, this game will go...
Read → August 14, 2026
“…most recently Brian Mackey has raised our game to a new level with some excellent articles on the marketing of motorsports.”
Legacy
“…most recently Brian Mackey has raised our game to a new level with some excellent articles on the marketing of motorsports.”
Industry people in the know sometimes find themselves talking about us.   “…most recently Brian Mackey has raised our game...
Read → August 14, 2026
Change.
Editorial
Change.
Mackey Marketing Group is taking a vastly different approach to motorsport marketing.  The firm located in suburban Atlanta, Georgia has...
Read → August 14, 2026
1 2 3

This website is unofficial and is not associated in any way with the Formula 1 companies. F1, FORMULA ONE, FORMULA 1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX and related marks are trade marks of Formula One Licensing B.V.